‘Eugenics after 1945’ clearly shows that the Nuremburg trials did not spell the end of eugenics, though they did tarnish its reputation considerably. Eugenic policies were simply renamed. The urge to improve, to direct, and to control human reproduction in an age of genetic expertise is unlikely to see eugenic desires and aims dissipate. Eugenics remains a movement yielding a variety of views and positions, many of them truly benevolent in intention if not always in application. The emphasis in modern eugenic practice is on individual choice and consumer preference. Proponents of the new reprogenetics hail the prospect of individuals choosing to enhance and improve their offspring, but what about those without the means to participate?