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p. 202. The company levellocked

  • Jeremy Moon

Abstract

‘The company level’ looks at the practice of corporate social responsibility (CSR), within companies. It considers four frameworks that companies use to identify and manage their responsibilities: Carroll’s CSR pyramid, the stakeholder model, the triple bottom line approach, and the shared value approach. It then looks at the practices companies engage in, which are distinguished by their respective spheres: community, workplace, marketplace, and environment. The issues of internal organization and integration of CSR are critical to the performance and impact of companies adopting CSR. But how do CSR companies assess and understand the impact of their CSR contributions? The growth of intra-organizational CSR staff indicates a need for appropriately prepared personnel.

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