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5. Testing how to control a disease

5. Testing how to control a disease  

Rodolfo Saracci

in Epidemiology: A Very Short Introduction

Print Publication Year: 
Feb 2010
Published Online: 
Sep 2013
eISBN: 
9780191777257
DOI: 
10.1093/actrade/9780199543335.003.0005
Item type: 
chapter
ISBN: 
9780199543335
‘Testing how to control a disease’ lists key features of randomized controlled trials: the study design is always based on randomization; the choice of the study population is critical for ... More
2. A fruitful approach

2. A fruitful approach  

Guido Caldarelli and Michele Catanzaro

in Networks: A Very Short Introduction

Print Publication Year: 
Oct 2012
Published Online: 
Sep 2013
eISBN: 
9780191777936
DOI: 
10.1093/actrade/9780199588077.003.0002
Item type: 
chapter
ISBN: 
9780199588077
‘A fruitful approach’ shows how the vertices and edges of graphs identify relations between things and how Jacob Moreno became the first to apply this to the analysis of social networks ... More
2. Why is big data special?

2. Why is big data special?  

Dawn E. Holmes

in Big Data: A Very Short Introduction

Print Publication Year: 
Nov 2017
Published Online: 
Nov 2017
eISBN: 
9780191824616
DOI: 
10.1093/actrade/9780198779575.003.0002
Item type: 
chapter
ISBN: 
9780198779575
The rapid growth in computing power and storage has led to progressively more data being collected. Big datasets are certainly large and complex, but in order to fully define ‘big data’ we ... More
10. Epidemiology between ethics and politics

10. Epidemiology between ethics and politics  

Rodolfo Saracci

in Epidemiology: A Very Short Introduction

Print Publication Year: 
Feb 2010
Published Online: 
Sep 2013
eISBN: 
9780191777257
DOI: 
10.1093/actrade/9780199543335.003.0010
Item type: 
chapter
ISBN: 
9780199543335
Epidemiological studies pose ethical problems, particularly concerning the confidentiality of identifiable personal data and the use of stored samples to carry out genetic and other tests. ... More
2. The Language of Information

2. The Language of Information  

Luciano Floridi

in Information: A Very Short Introduction

Print Publication Year: 
Feb 2010
Published Online: 
Sep 2013
eISBN: 
9780191777349
DOI: 
10.1093/actrade/9780199551378.003.0003
Item type: 
chapter
ISBN: 
9780199551378
Information is a conceptual labyrinth, but ‘the language of information’ provides a means to find our bearings on this conceptual map. The information we use in everyday life is comprised ... More
7. The cloud computer

7. The cloud computer  

Darrel Ince

in The Computer: A Very Short Introduction

Print Publication Year: 
Nov 2011
Published Online: 
Sep 2013
eISBN: 
9780191777899
DOI: 
10.1093/actrade/9780199586592.003.0007
Item type: 
chapter
ISBN: 
9780199586592
‘The cloud computer’ shows how the Internet can be treated and used as a massive supercomputer. This supercomputer holds closed data, accessible only by certain parties, and open data, ... More
6. Practical security

6. Practical security  

Fred Piper and Sean Murphy

in Cryptography: A Very Short Introduction

Print Publication Year: 
May 2002
Published Online: 
Sep 2013
eISBN: 
9780191775741
DOI: 
10.1093/actrade/9780192803153.003.0006
Item type: 
chapter
ISBN: 
9780192803153
‘Practical security’ reviews the levels of security offered by algorithms and how implementers decide which algorithms to use. Realistic security and different forms of attack are ... More
8. A future for branding?

8. A future for branding?  

Robert Jones

in Branding: A Very Short Introduction

Print Publication Year: 
Jun 2017
Published Online: 
Jun 2017
eISBN: 
9780191814242
DOI: 
10.1093/actrade/9780198749912.003.0009
Item type: 
chapter
ISBN: 
9780198749912
Branding, although an old practice, has recently become a big topic, a boardroom priority, and a field of academic research. Its scope has expanded into culture, politics, education, ... More
Big Data: A Very Short Introduction

Big Data: A Very Short Introduction  

Dawn E. Holmes

Print Publication Year: 
Nov 2017
Published Online: 
Nov 2017
eISBN: 
9780191824616
DOI: 
10.1093/actrade/9780198779575.001.0001
Item type: 
book
ISBN: 
9780198779575
Since long before computers were even thought of, data has been collected and organized by diverse cultures across the world. Once access to the Internet became a reality for large swathes ... More
4. Enhancing biometric processing

4. Enhancing biometric processing  

Michael Fairhurst

in Biometrics: A Very Short Introduction

Print Publication Year: 
Nov 2018
Published Online: 
Nov 2018
eISBN: 
9780191846731
DOI: 
10.1093/actrade/9780198809104.003.0004
Item type: 
chapter
ISBN: 
9780198809104
‘Enhancing biometric processing’ explores how the field of biometrics is developing, and the main ideas promoting the improvement of the accuracy, reliability, and effectiveness of ... More
5. Predictive biometrics

5. Predictive biometrics  

Michael Fairhurst

in Biometrics: A Very Short Introduction

Print Publication Year: 
Nov 2018
Published Online: 
Nov 2018
eISBN: 
9780191846731
DOI: 
10.1093/actrade/9780198809104.003.0005
Item type: 
chapter
ISBN: 
9780198809104
Is there any reason why the data captured in a biometric system could not be used for other sorts of prediction too? ‘An introduction to predictive biometrics’ looks at how instead of ... More
1. What is dreaming?

1. What is dreaming?  

J. Allan Hobson

in Dreaming: A Very Short Introduction

Print Publication Year: 
Apr 2005
Published Online: 
Sep 2013
eISBN: 
9780191775499
DOI: 
10.1093/actrade/9780192802156.003.0001
Item type: 
chapter
ISBN: 
9780192802156
‘What is dreaming?’ examines what causes dreaming, and discusses why dreams are so strange and hard to remember. Dreaming is most usefully defined and measured through perceptual, ... More
9. Cryptography in everyday life

9. Cryptography in everyday life  

Fred Piper and Sean Murphy

in Cryptography: A Very Short Introduction

Print Publication Year: 
May 2002
Published Online: 
Sep 2013
eISBN: 
9780191775741
DOI: 
10.1093/actrade/9780192803153.003.0009
Item type: 
chapter
ISBN: 
9780192803153
‘Cryptography in everyday life’ contains a range of situations where the use of cryptography facilitates the provision of a secure service: cash withdrawal from an ATM, Pay TV, email and ... More
5. Big data and medicine

5. Big data and medicine  

Dawn E. Holmes

in Big Data: A Very Short Introduction

Print Publication Year: 
Nov 2017
Published Online: 
Nov 2017
eISBN: 
9780191824616
DOI: 
10.1093/actrade/9780198779575.003.0005
Item type: 
chapter
ISBN: 
9780198779575
Big data analysis is changing the world of healthcare. Its potential has yet to be fully realized, but includes medical diagnosis, epidemic prediction, gauging public response to government ... More
6. Big data, big business

6. Big data, big business  

Dawn E. Holmes

in Big Data: A Very Short Introduction

Print Publication Year: 
Nov 2017
Published Online: 
Nov 2017
eISBN: 
9780191824616
DOI: 
10.1093/actrade/9780198779575.003.0006
Item type: 
chapter
ISBN: 
9780198779575
Since the use of computers became feasible in commercial enterprise, there has been interest in using computers to improve efficiency, cut costs, and generate profits. When IBM launched the ... More
2. Simple descriptions

2. Simple descriptions  

David J. Hand

in Statistics: A Very Short Introduction

Print Publication Year: 
Oct 2008
Published Online: 
Sep 2013
eISBN: 
9780191777097
DOI: 
10.1093/actrade/9780199233564.003.0002
Item type: 
chapter
ISBN: 
9780199233564
‘Simple descriptions’ outlines the basic tools available to statisticians. Data describe the universe we wish to study, but it can never be an exhaustive description of our subject. It is ... More
4. Connected and close

4. Connected and close  

Guido Caldarelli and Michele Catanzaro

in Networks: A Very Short Introduction

Print Publication Year: 
Oct 2012
Published Online: 
Sep 2013
eISBN: 
9780191777936
DOI: 
10.1093/actrade/9780199588077.003.0004
Item type: 
chapter
ISBN: 
9780199588077
‘Connected and close’ shows almost all the elements of networks take part in one large connected structure, called a giant connected component. Almost every node has a path of connections ... More
6. Emergence of networks

6. Emergence of networks  

Guido Caldarelli and Michele Catanzaro

in Networks: A Very Short Introduction

Print Publication Year: 
Oct 2012
Published Online: 
Sep 2013
eISBN: 
9780191777936
DOI: 
10.1093/actrade/9780199588077.003.0006
Item type: 
chapter
ISBN: 
9780199588077
‘Emergence of networks’ considers a range of network models that explain how local mechanisms, without global planning, can generate large-scale, complex, ordered, and efficient structures. ... More
9. All the world’s a net; or not?

9. All the world’s a net; or not?  

Guido Caldarelli and Michele Catanzaro

in Networks: A Very Short Introduction

Print Publication Year: 
Oct 2012
Published Online: 
Sep 2013
eISBN: 
9780191777936
DOI: 
10.1093/actrade/9780199588077.003.0009
Item type: 
chapter
ISBN: 
9780199588077
‘All the world's a net; or not?’ summarizes the extent and limitations of network science. There are warnings about the generalizations drawn from network theory, but the results of network ... More
3. The ubiquitous computer

3. The ubiquitous computer  

Darrel Ince

in The Computer: A Very Short Introduction

Print Publication Year: 
Nov 2011
Published Online: 
Sep 2013
eISBN: 
9780191777899
DOI: 
10.1093/actrade/9780199586592.003.0003
Item type: 
chapter
ISBN: 
9780199586592
‘The ubiquitous computer’ examines how the computer has moved from the desktop to our pocket, and beyond. Computers have been able to infiltrate so many aspects of our life due to decreases ... More

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